Primary Orality:
Spoken:
“This map for the University of Denver is facing north. It
includes a “DU” logo in the bottom left corner. Black lines indicate major
streets that cut through and frame campus. Blue squares indicate resident halls
on campus. The yellow star indicates where my room is, in Nagel Hall. The blue
car indicates where my car is parked in the parking lot in Nelson Hall. Red squares
indicate academic buildings, or buildings that I have had classes in. A symbol
of a teacher next to a chalk board shows where I have classes or labs this
quarter. The library is illustrated with a stack of books. The purple square
with yellow caution triangle shows “campus safety.” The red and white flotation
devices indicate the Driscoll Center, which has a bridge connecting it on each
side of the street. Green ovals denote “greens” or large areas of grass where
events take place. A scale is used to signify the College of Law.
Athletic fields and arenas are differentiated by sport with symbols for
lacrosse, soccer, and hockey. The Ritchie Center's gold-topped Williams Tower
is indicated with a gold triangle. In addition, various restaurants, coffee
shops, and dining hall options are illustrated with the fork and knife symbol.
Don’t worry though, I’ll walk you around campus and point out everything in
person so you can find your way around!”
Secondary Orality:

Written as an email message to my dear friend:
Hey! Hope you’re doing well! I wanted to give you a quick overview of the DU
campus, so I thought it would be easiest to type it out. Please let me know if
you have any questions! To figure out how long it will take to get to campus,
use Waze, it’s my favorite traffic app. The main streets running north to south
are High Street and University Boulevard. From east to west, the campus is
split by Asbury Avenue, Evans Avenue, and Iliff Avenue. Coming off of
southbound I-25, you’ll be on University. Turn right on Buchtel Boulevard and
then left on High Street. You can park on the street for an hour. Don’t stay
too long or you’ll get a ticket! You can also park in temporary parking on Asbury.
I don’t remember the name of the parking lot, but it’s on a sign on your right
if you’re headed east on Asbury. Starting on Asbury, the lacrosse and soccer
fields are to your left. The Ritchie Center and Magness Arena are right next to
each other next to the gold steeple! All of the academic buildings that you’ll
be looking for are south of Asbury, in between High Street and University. You’ll
pass by Sturm Hall, which is where a lot of classes are – I have four in Sturm
this quarter! If you keep heading south, the bookstore is in Driscoll, which is
sandwiched between Asbury and Evans. There are a ton of flyers in Driscoll – be
sure to check them out for ways to get involved on campus! You can use the
bridge to get to get to the other side of Evans. The library is huge, also feel
free to waste some time there – there are tons of books and magazines to read.
If you keep walking straight and then turn right, you’ll find my residence
hall, Nagel. Feel free to explore around!
A list of food places on campus:
-Dining Halls in Nelson, Nagel, and Centennial Halls
-Bagel Shop in Daniels College of Business
-Coffee Shop/Subway in Driscoll North
A list of food places nearby:
-Jerusalem (1890 E Evans Ave)
-Starbucks (2000 S University Blvd)
-Illegal Pete’s (1744 E Evans Ave)
-Jelly U (1700 E Evans Ave)
-Noodles (1737 E Evans Ave)
There are also a ton of places on Yelp that you can check
out :)
I also sent you a pdf of the campus map where you can find
most everything you’ll need. Everything is clearly labeled. There are lots of
people on campus that you can ask at the “Information” desk, and please feel
free to text me if you have any more questions – you have my number!
Reflection:
As mentioned in the first chapter of Orality and Literacy, Ong defines “primary orality” as “the orality
of a culture totally untouched by any knowledge of writing or print” (11). On
the contrary, “secondary orality” is a part of “present-day high-technology
culture, in which a new orality is sustained by telephone, radio, television,
and other electronic devices that depend for their existence and functioning on
writing and print” (11). With these definitions in mind, I constructed two
separate scenarios for giving directions to a friend touring DU, one for
someone part of “primary orality” and the other a member of “secondary orality.”
I found it difficult to try and describe DU to someone who
is only versed in “primary orality.” To aid this process, I used visuals, and
no text, to provide an overview of DU’s landscape. I utilized colors, images,
and scale to differentiate between academic buildings, residence halls, outdoor
spaces, entertainment, food locations, resources, and points of reference. Knowing
that this theoretical person could not read signs or directions, I thought it
would be helpful for them to have a visual aide when exploring campus. I was
much more comfortable writing the response directed toward a member of “secondary
orality.” I used an email format because if I were getting directions, it would
be helpful for me to print it out and read it while I was walking around. Of
course, I might not even bother printing it out, I may just read it off my
phone… As mentioned in Orality and Literacy, Ong quotes Olson when he says “orality
relegates meaning largely to context whereas writing concentrates meaning in
language itself” (105). With this idea in mind, I used my constructed visual
map as a context platform for the folks versed in “primary orality,” where the
text in my email alone did this job for the “secondary orality” audience.
Despite the fact that the “primary orality” audience may be equally
or more intelligent than the “secondary orality” audience, I felt the need to make
an entirely different map for the “primary orality” audience. Without modern
technology (printers, cell phones, applications, internet, or the ability to
read a labeled map), I found that communicating directions could only be
successfully done with the help of a visual aide. I also figured that it would
be imperative for me to be present while giving the tour and pointing things
out, because my “primary orality” subject would not have the luxury of simply
reading building names, looking on a labeled map, or texting a friend if they
had a question. Ironically enough, I used my computer to make the map for the “primary
orality” audience. But before we get on the topic of how sad it is that
technology is taking over our lives, etc. etc., even Ong reminds us that “essentially
the same objections commonly urged today against computers were urged by Plato
in the Phaedrus (274-7_ and in the Seventh Letter against writing” (78). Within
the context of any time period, I suppose all new technology must face its
share of criticism.
Not only am I thankful for the advances in writing and
technology because it makes communicating and giving directions easier, but
just a short while back in history, as a female, I would not even have the
luxury of writing this paper. “For well over a thousand years, it was
sex-linked, a language written and spoken only by males” (111). Of course, the language
Ong is referring to is Latin, although I’m pretty sure females weren’t allowed
to write down a scathing rant about Ong’s book back in the olden days…